The Israel Current Events Program (ICEP) is a dynamic monthly speaker and discussion series examining important aspects of Israeli current events and how they impact Israeli and the wider world. The meetings begin with a short presentation by an invited speaker, usually an Israeli, followed by Q&A and a group discussion. Topics are chosen based on timely and pressing issues facing Israel.
The meetings are drop-in and no pre-registration is necessary.
2018-2019 ICEP Dates:
Friday, November 2, 7:30 pm (note special service time, followed by a joyous oneg*)
Special Shabbat Guest Speaker: Maura Connelly, former US Ambassador to Lebanon
Ambassador Connelly was, until her recent retirement, a career member of the US Senior Foreign Service. She served as the US Ambassador to the Republic of Lebanon and prior to that, has postings throughout the Middle East including Jerusalem, Damascus, and Amman. Ambassador Connelly will share her insights on the turmoil in the Middle East as well as prospects for peace.
*Desserts Needed for Oneg
Help us create a beautiful, joyous oneg. Please contact Susan Karon, [email protected] with questions.
Sunday, November 18, 11:30 am
How to (Re)Brand a Country? The Case of Israel with guest speaker Dr. Amir Grinstein
Dr. Amir Grinstein, Associate Professor of Marketing at Northeastern University and Vrije University, Amsterdam joins ICEP to discuss whether governments and policy makers can brand a country like marketers brand products. What might be an effective way to re-brand a country if it struggles with its reputation? As a marketing professor, Amir Grinstein will talk about these topics in the specific context of a recent re-branding process Israel has been going through. He will share insights about the strategy, market research and promotional materials that were part of the re-branding process, and will also look at how successful (or not) and how sustainable (or not) is the effort.
Prof. Grinstein holds BA, MBA and PhD degrees from the Hebrew University, Jerusalem and he was a post-doctorate fellow at Harvard Business School. Professor Grinstein’s research and teaching interests are focused on two core issues: (1) the interface between marketing and society/public policy; and (2) marketing strategy, including the study of strategic orientations such as national branding.
Sunday, December 16
Sunday, January 27
Sunday, March 17
Sunday, April 28, 11:30 am
Bagels and Conversation: Thinking about Israel with Rabbi Bob Orkand
Become a member of the TBE’s Israel Connection Team. The mission is to ensure that the State of Israel becomes an integral part of the fabric of the Temple Beth Elohim Community. We support programs that will broaden and deepen congregants' overall knowledge and commitment to Israel based upon the values of Reform Judaism.